{"id":1778,"date":"2012-12-10T08:00:44","date_gmt":"2012-12-10T07:00:44","guid":{"rendered":"http:\/\/ignuscommunity.es\/blog\/?p=1778"},"modified":"2014-09-19T12:03:58","modified_gmt":"2014-09-19T11:03:58","slug":"hoy-os-recomendamos-un-libro-el-libro-negro-del-emprendedor","status":"publish","type":"post","link":"https:\/\/ignuscommunity.es\/blog\/hoy-os-recomendamos-un-libro-el-libro-negro-del-emprendedor\/","title":{"rendered":"Hoy os recomendamos un libro: El libro negro del emprendedor"},"content":{"rendered":"<p style=\"text-align: justify;\">Diferentes personas me han comentado que debo leer este libro, <span style=\"color: #3d4547; font-size: large;\">el libro negro del emprendedor<\/span>, as\u00ed que ya lo he apuntado en mi lista pendiente de libros!! A\u00fan as\u00ed me he informado un poco m\u00e1s sobre \u00e9l y, ya que me lo han recomendado en varias ocasiones, no quer\u00eda dejar pasar la oportunidad de traerlo al blog.<\/p>\n<p style=\"text-align: justify;\">Fernando Tr\u00edas de Bes se enfoca en los errores comunes que hacen fracasar al emprendedor, acostumbrados a libros, revistas, art\u00edculos&#8230;sobre las claves del \u00e9xito, cuanto menos llama un poco la atenci\u00f3n un libro que comente la cara B del emprendimiento.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1779\" title=\"IGNUS_ellibronegrodelemprendedor\" src=\"http:\/\/ignuscommunity.es\/blog\/wp-content\/uploads\/2012\/12\/IGNUS_ellibronegrodelemprendedor.jpg\" alt=\"\" width=\"300\" height=\"400\" srcset=\"https:\/\/ignuscommunity.es\/blog\/wp-content\/uploads\/2012\/12\/IGNUS_ellibronegrodelemprendedor.jpg 300w, https:\/\/ignuscommunity.es\/blog\/wp-content\/uploads\/2012\/12\/IGNUS_ellibronegrodelemprendedor-225x300.jpg 225w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>El libro describe los <span style=\"font-size: large;\"><strong><span style=\"color: #3d4547;\">14 factores clave de fracaso<\/span><\/strong><\/span>:<\/p>\n<p>* La persona que emprende:<\/p>\n<p>&#8211; Lo importante es la motivaci\u00f3n, no el motivo para emprender.<\/p>\n<p>&#8211; \u00bfTienes car\u00e1cter emprendedor?<\/p>\n<p>&#8211; \u00bfEres un luchador?<\/p>\n<p>* Los socios:<\/p>\n<p>&#8211; Por qu\u00e9 tener socios si se puede prescindir de ellos.<\/p>\n<p>&#8211; Elegir socios sin establecer unos criterios de elecci\u00f3n relevantes.<\/p>\n<p>&#8211; Si no todos aportan lo mismo, \u00bfpor qu\u00e9 ir a partes iguales?<\/p>\n<p>&#8211; Relaci\u00f3n fr\u00e1gil entre socios, sin confianza ni comunicaci\u00f3n efectiva.<\/p>\n<p>* La idea de negocio:<\/p>\n<p>&#8211; El \u00e9xito no depende de la idea.<\/p>\n<p>&#8211; Emprender en sectores que no apasionan o que no se conocen.<\/p>\n<p>&#8211; Enfocarse en sectores con poco atractivo empresarial.<\/p>\n<p>* La situaci\u00f3n familiar del emprendedor:<\/p>\n<p>&#8211; Mezclar necesidades del negocio con las necesidades personales.<\/p>\n<p>&#8211; No ser consciente de que emprender requiere toda tu dedicaci\u00f3n e inunda todas las horas de tu d\u00eda.<\/p>\n<p>* La gesti\u00f3n del crecimiento:<\/p>\n<p>&#8211; Crear negocios que no dan beneficios r\u00e1pidamente y de forma sostenible.<\/p>\n<p>&#8211; No diferenciar entre ser emprendedor y ser empresario.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: large;\"><strong><span style=\"color: #3d4547;\">\u00a0\u00bfOs hab\u00e9is le\u00eddo ya este libro? \u00bfQu\u00e9 os ha parecido? \u00bfRecomend\u00e1is otro de este mismo estilo?<\/span><\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diferentes personas me han comentado que debo leer este libro, el libro negro del emprendedor, as\u00ed que ya lo he apuntado en mi lista pendiente de libros!! A\u00fan as\u00ed me he informado un poco m\u00e1s sobre<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":1779,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[234,201],"tags":[24,6,29],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hoy os recomendamos un libro: El libro negro del emprendedor - IGNUS Community Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ignuscommunity.es\/blog\/hoy-os-recomendamos-un-libro-el-libro-negro-del-emprendedor\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hoy os recomendamos un libro: El libro negro del emprendedor - IGNUS Community Blog\" \/>\n<meta property=\"og:description\" content=\"Diferentes personas me han comentado que debo leer este libro, el libro negro del emprendedor, as\u00ed que ya lo he apuntado en mi lista pendiente de libros!! 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